Total revenues are expected to grow at a 3.7% CAGR (compound average growth rate) to US$3.5 trillion from 2024 to 2029.

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Contents

1. Introduction
2. The digital media drive
3. Ad strategies break new ground
4. Capturing value in streaming
5. Continual growth in offline entertainment
6. Gaming spreads its wings
7. Fast-growing regions
8. Consolidating gains through deals
9. AI: From efficiency to value creation
10. Amplifying ingenuity